How are you getting on with...?

Despite a catalog which is probably the fastest growing of any in the model railway world, there are an unprecedented number of requests to produce custom work for topics which aren't yet covered. And this is great. It does however come at a cost, and the aim of this page is to help modellers understand why there can be delays (lengthy in some cases) in producing something which may - to some - seem quite simple. But, there are many reasons why people are happy to wait, listed here.

Custom items already on the web site
Perhaps obvious, but these are exempt. The "loco number(s) of your choice" and other similar offerings on the web site normally get dispatched within a day or two. That's because templates for these items already exist and most of the research and design has already been done - the only thing needed is to research photos of the actual loco (to get the number spacing correct), drop those into the template and then schedule for print.

So why do some things take so long?
In most cases, 95% of the work is the research and design of the artwork itself. Printing is often the easy part. People are more than welcome to provide vector artwork that is ready to print - even though certain tweaks may still need to be made, though the cost of approaching a good graphic design artist who happens to have an intimate knowledge of railway insignia could be expensive. (At Railtec you get both of these specialities combined with the additional 3rd specialist skill of how to manipulate commercial printers in a way to produce quality transfers).

Unless someone has very specific requirements, e.g. specific loco numbers or "8 x My Station Name in Arial typeface, black, max 20mm long", then chances are a request probably isn't straightforward and will need a lot of R&D before it gets anywhere near the printers. Also, some requests logically get grouped together so a chronological approach doesn't always follow. That's why no money or deposit is taken up-front for anything which isn't ready to ship within a few days.

Can you possibly make transfers for...?
Would love to, but...

Once the above research has been done - which itself can take many hours (days in some cases) scouring the web and books - the next challenges are:

The above is just for one small sub-topic. Multiply that by a continued deluge of requests for new work literally 24/7/365, and you hopefully begin to get the picture. Somewhere amongst this constant slog to research and develop new product, resource also has to be dedicated to:
I understand, but still, just wondered how you're getting on with...?
Please understand it's not always possible to respond to these types of requests, else the simple risk is that much of the resource is spent in doing so instead of cracking on with the actual work.